Abby Mitchinson

Abby Mitchinson

Recent Posts

What is the difference between paid and organic search?

Posted by Abby Mitchinson

Unless you’re one of the 28% of people in the world who use an alternative search engine such as...

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Topics: SEO, PPC

The future of SEO

Posted by Abby Mitchinson

If we were writing a blog about how important SEO is to your inbound marketing a couple of years...

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Topics: SEO

What is PPC?

Posted by Abby Mitchinson

There are millions of businesses out there trying to climb up the ranks of search engines, all...

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Topics: SEO, PPC

12 fatal SEO mistakes and how to avoid them

Posted by Abby Mitchinson

You don’t need us to tell you that SEO is an incredibly important part of your marketing strategy....

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Topics: SEO

Lead nurturing emails: how to get more opens

Posted by Abby Mitchinson

Nothing is more depressing than putting time and effort into creating amazing lead nurturing emails...

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Topics: Automation, How To?

On-page SEO solutions: 5 tactics to rank your site faster

Posted by Abby Mitchinson

SEO is a large topic and one that can be confusing when you first start out. So how are you...

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Topics: SEO, How To?

What is search engine optimisation?

Posted by Abby Mitchinson

What is search engine optimisation (SEO), and why is it so integral to the success of your B2B...

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Topics: SEO

5 strategic SEO content writing tips

Posted by Abby Mitchinson

In the olden days, businesses would get their content to rank in the search engines by stuffing it...

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Topics: Content Marketing, SEO

Five simple content writing strategies for better blogging

Posted by Abby Mitchinson

Publishing a regular blog is one of the best ways to build out your website with fresh content...

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Topics: Content Marketing

What is content mapping & how to use it in inbound marketing?

Posted by Abby Mitchinson

A successful inbound marketing strategy relies on the regular production of educational, engaging,...

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Topics: Content Marketing, Inbound Marketing, How To?