What is a buyer persona?

Posted by Abby Mitchinson

Buyer personas are an important consideration when it comes to your inbound marketing strategy....

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Topics: Content Marketing, Inbound Marketing, How To?

Your Complete Guide to Content Optimisation for Inbound Marketing

Posted by Katie Preedy

We all know that content is king of inbound... but what is queen? While there are several...

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Topics: Content Marketing, How To?

12 simple tips to make your blog stand out from the crowd

Posted by Katie Preedy

In today’s world of Inbound Marketing, blogs are the ultimate means of attracting leads to your...

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Topics: Content Marketing, How To?

How to release job posts Google will love!

Posted by Abby Mitchinson

In one of our latest blogs, we highlighted that Google - among other search engines - makes up 55%...

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Topics: Recruitment Agencies, How To?

Here’s why (and how) you should optimise your website

Posted by Abby Mitchinson

In today’s increasingly online world, it comes as no surprise that 60% of consumers now make...

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Topics: SEO, How To?

Why is my website not showing on Google?

Posted by Abby Mitchinson

Ah, the question everybody wants to know the answer to. You’ve got a fully designed website, lots...

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Topics: SEO, How To?

Is long-form content right for you?

Posted by Abby Mitchinson

It is so important to include precise, optimised content to avoid losing out on potential...

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Topics: Content Marketing, How To?

How to help more customers find you with location-based SEO

Posted by Abby Mitchinson

The right message to the right people at the right time and in the right place... isn’t that every...

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Topics: SEO, How To?

What is a pillar page?

Posted by Abby Mitchinson

If the term ‘topic clusters’ sounds more like a breakfast cereal to you than an inbound marketing...

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Topics: Website Design, SEO, Inbound Marketing, How To?

How to use topic clusters to ignite your SEO

Posted by Abby Mitchinson

Regardless of your industry, the web is an ever increasingly competitive space. Battling it out on...

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Topics: SEO, How To?