Richard Stephens

Richard Stephens
Richard is the director and co–founder of Angelfish Marketing, a digital marketing agency specialising in inbound marketing for B2B SME’s.
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Recent Posts

What AI Search Really Thinks About Backlinks

Posted by Richard Stephens

A newly relesased SEM Rush study reveals how backlinks influence AI search and what quality really...

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How to Prove SEO ROI to the Board: A Marketing Manager’s Guide

Posted by Richard Stephens

Introduction If you’ve ever sat in a board meeting and been asked, “So, what’s SEO actually...

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Topics: B2B

AI-Augmented Content Teams: How to Scale Complex B2B Content Without Losing Quality

Posted by Richard Stephens

There’s something uniquely maddening about B2B content marketing.

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Topics: Content Marketing, AI

When AI Can Think for 30 Hours Straight: What Does it Mean for the Future of Digital Marketing

Posted by Richard Stephens

When Anthropic announced that Claude Sonnet 4.5 could think and operate autonomously for over 30...

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Topics: Digital Marketing, AI

Content Is Your Competitive Edge: Unlocking B2B Visibility in the Age of LLMs

Posted by Richard Stephens

Unlock the simple secret to maximising Large Language Model (LLM) visibility and effectiveness...

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AI SEO 2025: How B2B Brands Win Visibility in Google's AI Mode & LLMs

Posted by Richard Stephens

Meet Sarah, a B2B operations director at a midsized manufacturing firm. She’s been tasked with...

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Topics: AI

Why Brand Mentions Are the New Currency in AI-Driven SEO

Posted by Richard Stephens

As search engines evolve beyond keyword-driven content to AI-powered conversational responses,...

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Topics: SEO, AI

Maximise ROI in the Finance Sector With Effective SEO Financial Services Strategies

Posted by Richard Stephens

In today’s digital-first world, financial services companies face increasing pressure to stand out...

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Topics: SEO Financial Services

The Future of PPC Advertising in an AI-Driven World

Posted by Richard Stephens

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Topics: PPC, AI

What HubSpot's Dharmesh Shah's Insights Reveal About the Future of AI Search and Brand Visibility in 2025

Posted by Richard Stephens

Understanding Dharmesh's vision for AI and brand strategy, and how to future-proof your marketing....

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Topics: AI