Content is king. Does yours hit the mark? 

Your roadmap to compelling content starts here.  

Do you want to engage with your audience? 

There’s no doubt about it: impactful content is key to engaging with potential clients.  

Content is at the heart of your B2B marketing strategy, and if you want to reach your marketing goals, your content needs to be the gold standard. But how can you be sure your content isn’t missing the mark? 

Funny, you should ask. Our content audit has been cleverly created to evaluate your current content strategy, identify opportunities for improvement, and make sure you meet your objectives. Oh, and did we mention it’s on the house? 

Why you need a content audit: 

Improve Performance 

Your content feeds your entire marketing strategy and sits at the centre of everything you do. A content audit will help you to identify what is performing well and what isn’t so you can focus your efforts on what truly resonates with your audience. 

Enhance SEO Rankings 

High-quality content is the cornerstone of effective SEO. Our in-depth content audit will assess everything from keyword usage and structure to relevance, helping you to improve your search engine ranking and drive more traffic to your site.  

Boost Engagement 

If you want to keep your audience interested, you need to create engaging content. It’s as simple as that. Our content audit will analyse your current content and identify any changes you need to make to enhance engagement. 

Stay Ahead of the Competition 

Understand your competitor’s content strategy and get to grips with what they are doing right and what they are doing wrong. Why? So you can learn from their mistakes, stay one step ahead, and ensure your content gets the results you need.   

What to expect in your content audit 

We’ve pooled together our years of experience in crafting clever content to create a comprehensive content audit that covers all the critical aspects of your content strategy. 

The result? You’ll get a clear understanding of your content’s current performance, as well as actionable insights so you can make measurable improvements. Here’s what you can expect: 

  • Content Inventory 
    We’ll start by looking at your current content assets such as blogs, articles, whitepapers, and case studies and then organise it to provide a clear view of your content landscape.  
  • Performance Analysis 
    Then we’ll look at how your content is currently performing by analysing key engagement metrics such as page views and bounce rates and well as looking at conversion rates to see whether your content is driving action.  
  • SEO Review 
    We’ll also assess your content for SEO, including reviewing the keywords you are currently targeting, checking your on-page SEO elements such as meta tags and internal links, and analysing your technical SEO for any issues
  • Content Quality 
    Your content not only needs to align with the interests and needs of your target audience, but it also needs to be accurate, trustworthy, and detailed. We’ll assess your current content to identify whether it is useful and relevant to your audience.  
  • Content Gaps 
    Finally, we’ll identify any missed opportunities and gaps in your content strategy. Are there topics that you should be creating content around? Keywords that you should be targeting? We’ll help you close the gaps and get to where you need to be. 
  • Actionable Insights 
    Once your content audit is complete, we’ll collate all the information together for you in one easy-to-understand document and also outline our suggested next steps so you have a plan to put in place.  

And that’s not all… 

In addition to your content audit, we’ll add in an hour of expert consultancy with our content wizards too, at no extra charge. No empty promises here: just one hour of content mastery to ensure your strategy is up to scratch.  

Ready to maximise your content marketing? 

Fill in the form to the right, and we’ll contact you to schedule your content audit.  

Are we the right team for the job? 

We understand how busy you are, and it’s really important to us that we don’t waste any of your time. That’s why we always like to check upfront that we’re the right agency for you: 

Are you part of a marketing team? 

Over the years we’ve learnt that we do our best work when we collaborate with an internal marketing team to help them achieve their goals. 

Are you obsessed with results? 

We are dedicated to helping you get to where you want to be. Our effective, measurable marketing is designed to close any gaps and get you where you need to go.  

Do you want a collaborative partner? 

Relationships really matter to us, and we are proud to have helped our clients hone and craft their content for years.  

Are you prepared to put in the work? 

We want to accomplish amazing things together - which means you need to put in the work too.  

Ready to smash your content strategy? 

Complete the form above and a member of our team will be in touch to get your audit booked in.