Angelfish Marketing Blog

Continually writing creative content can be exhausting, especially when you’ve got a department to run. The writing process takes up so much time - from topic creation to final draft, there are a lot of steps involved in creating just one piece of content. But as a marketing manager, controlling the content your business outputs is absolutely essential - after all, you need it to pull in the right customers for the company. However, when you throw in planning and running a successful SEO marketing strategy to the mix, you’ve suddenly got a lot of pressure weighing on your shoulders and a lot to control.

In the past couple of years, there have been significant changes to the way Google’s search engine works. Google used to deny that social media has a direct effect on rankings, but now, social media URLs appear in search engines at a much larger scale. What we all really want to know is whether social media sharing actually helps improve search engine ranking. So, how closely linked are SEO and social media strategy?

So, you’ve set-up a website for your business, you’ve started writing blog posts, and you’re happy with the content you’re producing. But no-one is coming to your site. Sometimes, it can feel like you are publishing posts into thin air. So how do you start getting noticed in such a noisy world of digital marketing? Well, that’s where SEO ranking comes in...